Paris, where gourmet delight meets mischievous chic.
In Paris, fashion isn't just worn, it's lived. This winter, two emblematic houses of Parisian art de vivre unite to create a gift as elegant as it is gourmet, as desirable as it is timeless. For Christmas, the must-have gift takes the form of an iconic cake by Poilâne, delicately adorned with a Petite Mendigote scarf.
A terribly Parisian collaboration
When baking expertise meets fashion
On one side, Poilâne, a Parisian institution with baking expertise passed down with rigor and passion. On the other, Petite Mendigote, a fashion house that cultivates a free, joyful, and slightly mischievous chic.
From this encounter, a unique object is born: a generous cake, wrapped in a scarf designed as a reusable and desirable case.
A meaningful gift
Here, nothing is superfluous. You enjoy the cake, you keep the scarf.
A simple gesture, yet full of meaning: offering immediate pleasure and an object that transcends time. The scarf becomes, in turn, a table accessory to keep bread fresh, a fashion piece to tie around the neck, or even an improvised mini-bag. An elegance that can be repurposed, shared, and reinvented.
The French art of gifting: unwrap, share, repurpose
On the table today, around the neck tomorrow. This collaboration celebrates a French art de vivre where gourmet delight never excludes style. Every detail tells a story: that of a joyful, creative Paris, where beauty and goodness playfully intertwine.
A chic, practical, and timeless object
More than a gift, it's an experience. A delicate gesture that combines sensory pleasure, aesthetics, and durability. The scarf, a signature of Petite Mendigote, extends the moment long after the last slice of cake has been savored.
The Christmas gift that truly delights
When the mischievous chic of fashion meets artisanal excellence, the result is clear: a desirable, practical, and profoundly Parisian object.
This year, the most beautiful gift is savored as much as it is worn, and naturally fits into an elegant, gourmet, and free art de vivre.
Where to find it in Paris
The Poilâne cake adorned with a Petite Mendigote scarf is available now in Poilâne bakeries in Paris, mythical places where creativity, tradition, and art de vivre mingle.
Each shop embodies the Poilâne spirit in its own way: a warm atmosphere, aromas of fresh bread, and a selection of exceptional products to discover or gift.
Key addresses
Poilâne Saint‑Germain‑des‑Prés – 8 Rue du Cherche-Midi, 75006 Paris
- Poilâne Boulevard de Grenelle – 49 Boulevard de Grenelle, 75015 Paris
- Poilâne Marais – 38 Rue Debelleyme, 75003 Paris
- Poilâne Rue de Lévis – 39 Rue de Lévis, 75017 Paris
- Poilâne Buttes Chaumont – 83 Rue de Crimée, 75019 Paris
